Opt-in Subscription Builder lets you
expand your mailing list by collecting new subscriptions on your Web site. Collect email
address, first and last name, mailing address, and any other information you need.
Design input forms with a WYSIWYG online
editor.
Subscription Form source code (HTML) is
generated and provided for placement on any Web site.
Automatically respond to new
subscriptions with a Welcome message, a specific newsletter issue, or the most recent
issue. Auto-response can be personalized based on the information collected.
Manage up to 150 different subscriber lists
- either opt-in/opt-out lists or interest lists
Integrated viral "Tell a Friend" feature
encourages readers to pass newsletters along to their friends and associates.
Integrated email list management system
with full subscribe/unsubscribe support and duplicate address removal.
Comprehensive bounce management system identifies
bad addresses and allows for correction or automatic removal. Prevents typos in an email
address from rendering a subscriber invalid!
Bounce manager tracks bad addresses, mail
box full, and vacation notices separately.
Opt-out protection™, remembers who
has asked to be removed from your list and prevents them from being added again.
Single Opt-in or Confirmed Opt-in (i.e.,
Double Opt-in) support, your choice.
Removal and Change Format options
automatically added to the bottom of every message.
Subscribers can update their complete personal
profile at any time.
Notification system can send an email to
an administrator each time a subscriber is added, removed, or updated.
Import engine allows email addresses,
names, and other personal information to be uploaded into your account and synchronized to
your database without duplication. Load data from almost any database or contact
management system.
Large import file support - load up to
100,000 records per file.
Flexible import modes - add new and
update existing records, load to a specific sub-list, prevent duplicates, etc.
Download report data to view as an Excel
spreadsheet or to import to your corporate database.
Integration API allows a programmer to
seamlessly exchange information behind the scenes - interactively or in batch mode.
Send email jobs instantly on demand or schedule
them for delivery on the date and time you specify.
Intelligent, auto-sensing email system
detects and shows the newsletter in the best format supported by the recipients email
program or ISP. It even works great with older AOL versions 5.0, 6.0 AND the new
7.0 and 8.0.
Automatically creates editable plain text
version from formatted content using a Plain Text template that you can define.
Preview the message before it is sent,
reviewing how it will appear in Plain Text, AOL, and HTML formats.
Send tests to pre-defined test addresses
or to a test list.
Offload the burden of rapidly delivering images in
HTML email. Images are automatically handed off to the Akamai network for high
speed delivery from 10,000 servers around the world.
See real-time statistics on how well your
newsletter is being read, which articles are most popular, and which subscribers
are most active. Measure clicks from email, emails
opened, page views, pages forwarded, etc.
Obtain the list of subscribers that looked at a
particular article or answered a particular survey question.
Build new, targeted, subscriber lists
based upon subscriber behavior.
Filter reports based on subscriber
demographics and profiles to analyze the performance of specific segments of your
subscriber base.
All reports can be downloaded and viewed
in Excel or imported to your corporate database.
Segment your subscriber list based on
demographic and preference information and dynamically determine the appropriate content
to send to each subscriber. Each recipient gets a custom newsletter.
Allow readers to send "letters to the
editor" in response to articles.
Use surveys to enhance interactivity and
obtain statistics about your readers' opinions and preferences. Track individual survey
responses back to the subscriber and build new segmented lists based on survey data.
Personalize each newsletter with
information from the subscriber database (e.g., Dear John, ).
Personalize the email SUBJECT line.
Send one mailing that appears to come from many different
people by personalizing the FROM line for each message.
Use layout and display rules to
automatically determine which content is available and to whom.
Automatically respond to new
subscriptions with a personalized Welcome message.
Personalization extends to the companion
micro-site on the Web. All pages within the newsletter can include personal and
customized information for identified readers.
